Pay-per-click (PPC) advertising is a powerful tool that businesses can use to reach their target audience and increase their online visibility. In this article, I’ll explore what PPC advertising is, how it works, and how you can use it to promote your business effectively. From setting up your first PPC campaign to optimising your ads for maximum ROI, this guide will provide you with...
With the rise of various social media platforms, it has become easier for real estate businesses to reach their target audience and promote their services. However, a common mistake that many real estate businesses make is posting the same content across all social media platforms. While it may seem like a convenient and time-efficient strategy, it is not an effective approach for social media...
In today’s highly competitive real estate environment, understanding your target audience is essential to succeed. Personas are a valuable tool that can help real estate businesses create a more accurate picture of their customers, their needs, behaviours and pain points. In this article, we will explore what personas are, why they are important for real estate businesses, and how to create...
In today’s world, social media has become an integral part of our daily lives. It has revolutionised the way people communicate and connect with each other. On the other hand, traditional media has been a cornerstone of communication for centuries. In this blog post, we will explore the key differences between social media and traditional media. Definition of Social Media and Traditional...
As social media continues to dominate the digital world, businesses and individuals alike are constantly seeking to increase their online presence. However, posting at the wrong time can result in minimal engagement and reach, ultimately impacting the success of your social media strategy. In this blog post, I’ll discuss best times to post on social media, and why it’s important. So...